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For today’s businesses, operational skills are table stakes. The new battleground for differentiation is consumer-centricity, i.e., building products, experiences,...
As a growing insight field, social data and by extension social intelligence have only recently adopted more rigor and discipline....
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Social Search Made Easy In our Google-enhanced private lives, we expect immediacy. Thus, we’re disappointed when the applications we use...
Synthesio, an Ipsos Company, Feb. 16, 2021 Synthesio, the leading solution in Social Intelligence, is pleased to announce Jim Delaney’s...
Though many have heard of social data intelligence, very few have a clear understanding of what it is truly all...
Audiences by Synthesio We’re excited to announce a new feature, Audiences! Marketers and Insight Pros can now go from analyzing...
Introduction Once a mysterious corner of the web, Reddit’s since gone mainstream. Kind of. While today it’s the 18th most...
Introduction Social media “lurkers” – those that elect to silently digest social content rather than actively comment – leave a...